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Article: Bakery-Cafe Chain La Madeleine Sees Chance for First Expansion in Five Years.
- Article from:
- The Dallas Morning News (Dallas, TX)
- Article date:
- June 15, 2004
CopyrightCOPYRIGHT 2004 The Dallas Morning News. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Karen Robinson-Jacobs
Jun. 15--Stymied by strategy squabbles, a lack of cash and a need to renovate, La Madeleine Bakery, Cafe & Bistro suffered from arrested development for five years while its competitors grew like mushrooms.
Now -- armed with updated computers, joint-venture investors and a seasoned management team -- the company sees an opportunity for its first growth spurt of the century.
Dallas-based La Madeleine, which hasn't opened a restaurant since its 62nd in 1999, plans to open up to eight by the end of next year. They'll begin with two eateries in Houston and one in Las Colinas. By mid-2007, La Madeleine officials hope to ...