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Article: Arnold takes on Hurley as client services director.(Agencies)(Arnold Interactive appointed Susanna Hurley)(Brief Article)
- Article from:
- New Media Age
- Article date:
- July 1, 2004
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Arnold Interactive is planning to focus more on existing clients rather than pursuing new wins, following the appointment of Susanna Hurley as its first client services director.
The full service digital agency has previously focused on growing purely by new acquisition, but MD Ken Frakes thinks there's still potential for growth with existing clients.
"We have a very good client list and we need to make sure we retain and grow the business through these relationships," he said, adding that ...