Article: Blue Cross of California launches mobile outreach program to assist children.

2004 JUL 31 - (NewsRx.com & NewsRx.net) -- Blue Cross of California (Blue Cross) has launched a mobile outreach program offering application assistance for children into California's Healthy Families Program, the state's low-cost health program for children.

Blue Cross is rolling out two new custom vans staffed with outreach personnel to travel throughout the state offering education and onsite application assistance for California's Healthy Families or Medi-Cal Programs.

"Access to healthcare and health coverage for children is one of our top priorities," said John Monahan, senior vice president, Blue Cross of California state sponsored programs.

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