Article: Halloween Brings Cash Treats for Retailers.

Byline: Inara Verzemnieks

Oct. 31--Five years ago, the sight of a man fashioning a crypt in his yard prompted stares.

Back then, Alex Kafalias was something of a pioneer, erecting tombstones and firing up the fog machine. Each October, he spent hundreds of hours -- and hundreds of dollars -- decorating his Tualatin home in honor of his favorite holiday.

But then strings of orange lights, dangling ghosts and chattering skeletons began to materialize in other yards. And today, Halloween ranks second to Christmas for the amount of money people spend on decorations. Each year, the possibilities become more elaborate and expensive, says Kafalias, a ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!