|
|
Article: Carbonated drinks still rule, but diet versions gain market share.(Vendscape Insight)
- Article from:
- Automatic Merchandiser
- Article date:
- July 1, 2004
- Author:
CopyrightCOPYRIGHT 2004 Johnson Hill Press, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
With consumers more concerned about having a nutritious diet, it is no surprise that vending consumption patterns are following a similar trend. Consumers are willing to experiment with their taste buds and are clamoring for novelty items promising that extra nutritious kick.
MSA's study of VendScape data uncovered that the thirst for new, more nutritious items is definitely there, but the age-old adage that old habits die hard remains true. The avid cola fan may be willing to experiment with the new genre of healthy beverages, but they haven't given up their colas.
In spite of the recent furor about sweet nothings or empty calories, the share of ...