Article: Conseco Agrees to Sell Variable Annuities Unit to New York City Firm.

Byline: Bill W. Hornaday

Jul. 20--Conseco has agreed to sell its variable annuities unit to a New York City firm in a move that ends an eight-month struggle to exit a business no longer viewed as vital for its middle-income market.

Inviva, best known as the privately held owner of American Life Insurance Co. of New York, will acquire Indianapolis-based Conseco Variable Insurance Co. for an amount expected to fall between $120 million and $140 million. The deal is pending regulatory approval and a scheduled Sept. 30 closing date.

The sale number is based on a $180 million target that Lehman Brothers set to auction Conseco Variable earlier this ...

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