|
|
Article: Swedish Match increases Timber Wolf can size.(Industry News)(Brief Article)
- Article from:
- Tobacco Retailer
- Article date:
- August 1, 2004
CopyrightCOPYRIGHT 2004 M2Media360. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Swedish Match North America, Richmond, Va., has increased the amount of tobacco in every can of Timber Wolf by 10 percent.
"As a company, we are continually evaluating new ways to bring value to the consumers that enjoy Swedish Match products," said Roy Reynolds, brand manager for Timber Wolf. "We believe that the increase in tobacco per can will further reinforce Timber Wolf's leadership position in the price-value segment and provide Timber Wolf with another competitive advantage."
Beginning in August, consumers will enjoy 10 percent ...