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Article: American Marketing Association Offers Programs to New and Seasoned Marketers; Boot Camp and Speaker Event Will Teach Ways to Tailor Your Marketing Approach.
- Article from:
- PR Newswire
- Article date:
- September 7, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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WASHINGTON, Sept. 7 /PRNewswire/ -- The American Marketing Association will hold two marketing events in September at the Wyndham Washington DC, 1400 M Street NW. On September 23-24, a marketing boot camp will help professionals who have recently moved into positions with responsibilities such as marketing, sales and sales management, advertising, promotion, brand building, and pricing. The event will give attendees a solid understanding of what marketing is and how it works. Attendees will also learn how to analyze marketing opportunities and differentiate products or services from those of competitors.
Customer Inspired Innovation will be the topic of the ...