Article: Rallying around rice: Americans love their rice. Never mind about the low-carb trend. Rice is found in comfort foods such as rice pudding and is a tasty accompaniment to chicken, meat and beans. Versatility is key to rice's continuing popularity.(ingredient challenges)

No longer a sideliner, rice has been transformed into a main attraction. Low-carb concerns have little affected the use of rice in main dishes, and in a time when the price of proteins such as meats and dairy products are rising, rice helps foodservice operators control costs. Rice is a comfort food, as the first solid foods that most babies eat are rice-based. Its non-allergenic characteristics allow rice to be enjoyed by the masses, and it is a mainstay in many cultures.

There has been more use of rice by foodservice operators as a "center-of-the-plate component because of patron acceptance, and it allows operators to deliver good plate coverage while using ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!