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Article: ...And out of nothing Germany created Europe's largest television market.
- Article from:
- Video Age International
- Article date:
- April 1, 1992
- Author:
CopyrightCOPYRIGHT 1992 TV Trade Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Death and rebirth followed one another in seamless continuity on the first of the year, as the former East German DFF (Deutscher Fernseh Funk) went out of business and was replaced by the Mitteldeutscher Rundfunk (MDR), which is headquartered in Leipzig.
The new network, along with the ODR (Ostdcutscher Rundfunk), based in Berlin, is integrated into German broadcaster, ARD. This raises the number of ARD member stations to 11.
The combination, merging the 26 million West German TV households with the six million in East Germany, has created the largest television market in Europe.
The North German TV network (NDR), itself a member of the ARD ...