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Curing the cottage cheese blues. (weak sales of cottage cheese) (Dryer on Marketing) (Column)
- Article from:
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Dairy Foods
- Article date:
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March 1, 1992
- Author:
- Dryer, Jerry
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Copyright informationCOPYRIGHT 1992 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The sluggish sales of cottage cheese may be attributed to consumer dissatisfaction over product freshness and flavor as well as the increasing popularity of low-fat dairy products. Marketing efforts to reposition cottage cheese should focus on the product's high protein and calcium content. In addition, dairy manufacturers should improve product quality by using the freshest ingredients, introducing new flavors and coming up with single-serve packages and a more reasonable price.
Cottage cheese sales have been giving the dairy foods business the blues for a long time. They are headed straight south as per capita consumption continues to drop. But the decline can be reversed.
The ...
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Cottage cheese: down, but not out.
Dairy Foods;
March 1, 1994 ;
Dryer, Jerry;
555 words
...Cottage cheese--the diet food of choice for women...in 1972. Then, cottage cheese was the ultimate diet food. Add a leaf of...particles to the cottage cheese, even veggies...variety to make a diet food more worthy of...
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Cottage cheese sheds its diet image.(Knight Ridder Newspapers)
Knight Ridder/Tribune News Service;
June 22, 2004 ;
Werlin, Laura;
682 words
......Laura Werlin Poor cottage cheese: It gets no respect...conjures up images of diet food, or maybe food...even food at all. Cottage cheese has gotten a bum...popularity of cottage cheese has been influenced...promoted as a diet food in the 1980s...production ...
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Cottage cheese sheds its diet image.
Contra Costa Times (Walnut Creek, CA);
June 21, 2004 ;
682 words
......Laura Werlin Poor cottage cheese: It gets no respect...conjures up images of diet food, or maybe food...even food at all. Cottage cheese has gotten a bum...popularity of cottage cheese has been influenced...promoted as a diet food in the 1980s...production ...
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Cottage on the cusp: new investments in products and promotions have...
Dairy Field;
November 1, 2007 ;
Ramirez, Julie Cook;
787 words
......LiveActive is said to be the first cottage cheese to contain inulin, a prebiotic...Hecker, Kraft's brand manager for cottage cheese. Kraft is dedicated to meeting...in food products, and LiveActive Cottage Cheese is just one example of how we are...meanwhile, rolled out a new ...
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Saving a category. (cottage cheese)
Dairy Foods;
March 1, 1993 ;
Reiter, Jeff;
787 words
...Getting cottage cheese sales back on track has become...delicious low-cholesterol brownies with cottage cheese instead of egg yolks. Seconds...dairy ingredients. Positioning cottage cheese as a versatile, lowfat food additive...
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Contemporizing cottage cheese. (marketing cottage cheese)
Dairy Foods;
October 1, 1996 ;
Gorski, Donna;
787 words
......the last untapped beverage, but cottage cheese is definitely the most neglected good-for-you food. Cottage cheese is a blank canvas waiting to be...to an inquiry of the company's cottage cheese activity is We aren't concentrating...
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Cottage cheese's comeback: HP Hood launches a campaign to educate a new...
Dairy Foods;
December 1, 1997 ;
Gorski, Donna;
506 words
......New Englanders into a new era of cottage cheese. Cottage cheese is about 5% of Hood's total sales...The company unified its expanded cottage cheese line by redesigning its packaging...generation about the many benefits of cottage cheese. One such benefit is ...
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Cottage conundrum: let down by the low-carb craze, cottage cheese makers...
Dairy Field;
November 1, 2005 ;
Ramirez, Julie Cook;
787 words
...Cottage cheese is in a slump. OK, so that's not exactly...sideshow soothsayer to notice that cottage cheese isn't exactly jumping off the shelves...Granted, that's not a recent trend, as cottage cheese sales have been on a downward slide...
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Craving a comeback: cottage cheese makers lament the current state of the...
Dairy Field;
November 1, 2006 ;
Ramirez Cook, Julie;
787 words
......don't. That's an apt description of cottage cheese industry. In order to turn around...both dollar and unit sales of cottage cheese in supermarkets, drugstores, and...September 10, 2006. As a result, the cottage cheese category has largely been left...long time. Despite high hopes, ...
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Quality needs more than lip service. (strategies to improve sales of...
Dairy Foods;
May 1, 1993 ;
Dryer, Jerry;
730 words
......possible to abuse cottage cheese. First, we took a...Now we wonder why cottage cheese sales have tumbled...that call themselves diet, especially an old-fashioned diet food like cottage cheese. Instead, they are...component contributing to cottage ...
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The Main Ingredient: Cottage cheese: Love it, hate it ... cook with it
Sunday Gazette-Mail;
April 8, 2007 ;
Robert J. Byers and Tara Tuckwiller;
550 words
......on with my decision to feature cottage cheese as today's ingredient. Here's a recap: Me: "I think I'll do cottage cheese as an ingredient this week...noodles and a hearty helping of cottage cheese, it wasn't half bad. Next I made...
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I hate to say I told you so.(cottage cheese experience bigger retail...
Dairy Foods;
February 1, 1999 ;
Dryer, Jerry;
400 words
......so. For years, I've been saying that cottage cheese could sell, if only someone made it...52 weeks ending Dec. 6, 1998, retail cottage cheese sales were up 5.0% from a year ago...first 11 months of the year, total cottage cheese production was up 1.9%, following a...
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Is cottage cheese the next yogurt? Its makers hope so.(Brief article)
The Food Institute Report;
December 24, 2007 ;
285 words
......success of yogurt, cottage cheese makers such as KRAFT...The inclusion of cottage cheese on school menus would...consumers are critical to cottage cheese's survival, says...decades ago as a diet food, a stigma the industry is trying to shred, cottage ...
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Signs of life. (cottage cheese industry to launch aggressive advertising...
Dairy Foods;
May 1, 1995 ;
Reiter, Jeff;
787 words
......especially those not making yogurt, cottage cheese remains their most important cultured...huge impact on the category's future. Cottage cheese, unlike the thriving sour cream and...consumption patterns by repositioning cottage cheese as a contemporary, versatile and healthy...
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