Article: Cheesecake Factory stays hot as analysts worry over profits.(Wall Street West)("Cheesecake Factory Inc")(Brief Article)

DESPITE warnings from several analysts that Cheesecake Factory's stock may be nearing a fall as costs for building and commodities mount, investors appear unfazed. Last Tuesday, following a Sept. 6 Barron's article that detailed slower earnings growth and challenges facing the Calabasas Hills-based company, Cheesecake's stock rose 1.3 percent to close at $41.16 a share.

"It takes time for people to realize what's going on and the risk that's inherent," said Eric Wold, managing director at investment bank Merriman Curhan Ford & Co. in San Francisco. Wold maintains a neutral rating on the stock. "It's been the darling stock of Wall Street and I think people tend to ...

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