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Article: American artisan cheese: supermarkets can spice up the cheese case by featuring American artisan cheeses. Jamie Wichlacz, marketing manager of BelGioioso Cheese, discusses some ways these specialty cheeses can add big sales to the deli department.(Dairy)(Advertisement)
- Article from:
- Grocery Headquarters
- Article date:
- September 1, 2004
CopyrightCOPYRIGHT 2004 MacFadden Communications Group LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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What's the best way for supermarkets to merchandise and display American artisan cheeses?
Jamie Wichlacz: Creating an American artisan cheese section in the deli and specialty cheese case offers customers a great value. Each year the number of top-quality, award-winning cheeses produced in the United States increases, providing an extensive assortment to choose from. Retailers should consider their customers' needs and make it a goal to create a section with the objective of offering quality cheeses that sell because of value and their origin. American artisan cheese makers take great pride in their craft. Featuring cheese varieties displayed by the particular ...
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