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Article: Sales are billowing for air purifiers, and so is the competition.
- Article from:
- Chicago Tribune (Chicago, IL)
- Article date:
- October 24, 2004
CopyrightCOPYRIGHT 2004 Chicago Tribune. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Susan Chandler
Oct. 24--Pat Boone is crooning a different tune these days.
He is singing the praises of Living Air, a high-tech air purifier that promises to scrub indoor air clean of everything from fish odors to cigarette smoke.
"You can survive weeks without food, days without water but only minutes without air," Boone says in ads on Chicago radio. "It just makes sense for your family to breathe fresh air."
Helping consumers breathe easier has become a big business. In the last five years, U.S. sales of air-cleaning systems shot up 34 percent, to $395 million in 2003, according to a study by the Freedonia Group Inc., an ...