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Article: Marshmallow Peeps(R) Introduces Chocolate-Filled Pumpkins ... First 3-D PEEPS in 50 Years!

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PR Newswire
Article date:
October 26, 2004
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BETHLEHEM, Pa., Oct. 26 /PRNewswire/ -- Just Born, Inc., a leading candy maker, is being heralded by consumers and retailers this Halloween for its new MARSHMALLOW PEEPS(R) DelightFills(TM), Chocolate Cream Filled Marshmallow Pumpkins. Shaped like real pumpkins, this marks the first time a 3-D shape has been introduced since the original Peeps(R) Chick and it's the first-ever chocolate cream-filled PEEPS(R). PEEPS(R) are always in season and after Easter, Halloween is the second most popular holiday for PEEPS(R).

(Photo: http://www.newscom.com/cgi-bin/prnh/20040720/PHTU001 )

In consumer research conducted by Just Born to assess interest in a variety ...

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