Article: Good show, Cer; Kia have crafted a cheap but worthy alternative to the Golf, Focus and Astra, says BILL CAVEN.(Features)

Byline: BILL CAVEN

IN a fiercely competitive market, one of the best ways for a car manufacturer to raise their profile is to launch a new model.

Or if they're really ambitious, as Kia clearly are, you can make that a whole batch of new models.

The Korean company's claim to fame is that they're the fastest-growing marque in Europe.

Last month they recorded their best-ever figures in the UK by selling 6209 cars, which puts them in the same league as Skoda, Hyundai and Seat - and not very far behind Rover. ...

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