Article: Verizon Wireless Becomes First National Carrier To Begin Offering Ringback Tones; Customers Can Play Their Favorite Song Or Soundtrack For Callers; New Service Available First in Southern California and Sacramento Markets; National Expansion Planned for 2005.

BEDMINSTER, N.J., and IRVINE, Calif., Nov. 16 /PRNewswire/ -- Verizon Wireless announced today it is the first national carrier to offer Ringback Tones -- short clips of real music that replace the standard ring callers hear when they call the Verizon Wireless phone of a Ringback Tone subscriber. Customers in Sacramento and throughout Southern California are the first to be able to personalize the sounds callers hear before a call is answered.

"The first time you call somebody who has Ringback Tones on their phone it's a nice surprise. Just imagine listening to a cool song when you call someone on their wireless phones instead of hearing the same ring we've ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!