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Article: HP LAUNCHES NEW LASER PRINTERS IN INDIA, TO TARGET MORE CITIES.
- Article from:
- AsiaPulse News
- Article date:
- November 19, 2004
CopyrightCOPYRIGHT 2004 Asia Pulse Pty Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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CHENNAI, Nov 19 Asia Pulse - Hewlett-Packard India, a global leader in imaging and printing, has announced the launch of 23 new laser printers and outlined its strategies that include aggressive penetration into Class C & D cities.
"As part of our four-pronged growth strategy to expand laser printing market in India, we plan to aggressively penetrate into Class C and D cities and expand reach by actively engaging retail channels," country manager - Shared Printing and Connectivity, HP India Sales Pvt Ltd, Samir Shah told a press conference here Thursday.
"We have been maintaining the leadership position in the laser printer category since 1984. Currently ...