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Article: Brazilians welcome candy buyers: executive editor Steve Forster visits the Sweet Brazil show to discover U.S. buyers are very welcome.(Special Report)(Brazilian confectionery association)
- Article from:
- Professional Candy Buyer
- Article date:
- September 1, 2004
- Author:
CopyrightCOPYRIGHT 2004 M2Media360. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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JUST ABOUT A YEAR AGO, the Brazilian confectionery association (ABICAB) again allied its annual candy show with a national event for distributors of consumer goods, including paper products, beverages, food items and even cars.
The idea was to partner with the well-established ABAD distributors' event in the nation's capital, Brasilia, and the theory was sound. Unfortunately, and proving that show venues depend (like real estate) on location, location, location, Brasilia did not attract either the exhibitors or the visitors hoped for.
U.S. candy buyers visiting the show, while impressed with the wide range of items and many individual exhibitors' booths, ...