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Article: HealthTalk to license SoftWatch on-line relationship management platform.
- Article from:
- Obesity, Fitness & Wellness Week
- Article date:
- January 1, 2005
CopyrightCOPYRIGHT 2005 NewsRX. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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2005 JAN 1 - (NewsRx.com & NewsRx.net) -- HealthTalk, Inc., announced an exclusive U.S. agreement to license the on-line relationship management platform developed by SoftWatch Ltd.
The partnership significantly extends HeathTalk's suite of patient education and communication products while providing its healthcare partners with sophisticated online programming that encourages prescription drug compliance and persistence, facilitates relationships with patient and physician communities, and provides valuable, in-depth data-driven metrics to evaluate customer attitudes and behaviors.
"Our partnership with SoftWatch and the release of the HealthTalk ...