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Article: Victory with a Swagger: Fox News' 'smash-mouth' journalism has resulted in intense attacks, rising ratings and a loyal base.(Special report: story of the year)
- Article from:
- Multichannel News
- Article date:
- December 20, 2004
- Author:
CopyrightCOPYRIGHT 2004 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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It's good to be the king. When touring Fox News Channel's Manhattan headquarters, that famous Mel Brooks punch line seems to resonate.
In the basement of the News Corp. building in midtown Manhattan (known affectionately as "the dungeon" by those who work there), hundreds of Fox News staffers toil in blocks of cubicles. Yet they seem strangely ... happy.
People greet each other, backslapping as they rush past. They eat lunch at their desks, eager to monitor the latest news event as they inhale deli sandwiches. The place just exudes a certain confidence. A certain swagger. A certain knowledge that what started in 1996 as a much-ridiculed alternative to ...