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Article: Ring-tone firm turns up volume; Zingy connects with teens as market grows; middleman role could become obsolete.(News)
- Article from:
- Crain's New York Business
- Article date:
- January 10, 2005
- Author:
CopyrightCOPYRIGHT 2005 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: anita jain
Zingy is becoming a household name, at least in homes where music-loving teens live.
No, Zingy is not a hot new rapper. That's Chingy.
Zingy Inc. is a Manhattan company that sells consumers ring tones-the songs or sounds played to signal an incoming cell phone call.
Ring tones are fast becoming the hippest new cell phone accessory among America's youth, particularly as newly available master recordings of songs-from the latest Snoop Dogg tune to Prince's Raspberry Beret-are offered in addition to the synthesized versions. At $250 million in total sales last year, the U.S. market represents just a fraction of the $4 ...