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Article: Disney Online Achieves Third Straight Month of Record Visitors; Increases Leadership as Number One Online Entertainment Destination for Kids and Families.
- Article from:
- Business Wire
- Article date:
- January 20, 2005
CopyrightCOPYRIGHT 2005 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NORTH HOLLYWOOD, Calif. -- Disney Online, part of the Walt Disney Internet Group (WDIG), continued its record-setting streak for site audience metrics, scoring its third straight month of all-time high unique site visitors in December 2004. The leader in kids and family online entertainment, Disney Online had over 16.5 million unique visitors in December 2004, up from 16.1 million in November and 15.8 million in October (comScore Media Metrix). Since September 2004, the site's audience has grown by 16.5 percent.
Teens ages 13-17 outpaced all other age segments by growing 67 percent over December 2003. Additionally, men, ages 45-54, grew 82 percent over December ...