Article: Catfish: with tariffs protecting them from imports, U.S. farmers work to build consumer loyalty.(Species Focus)

U.S. catfish farmers, who obtained protection against cheap imports from Vietnam in 2003, are working to seal the deal by informing consumers about the benefits of eating domestically raised product.

By emphasizing that catfish produced in the United States is subject to strict environmental and public-health controls, catfish producers hope to capture consumers' long-term loyalty to American product. To further this end, The Catfish Institute, a Mississippi-based organization founded to promote U.S. farm-raised catfish, introduced a logo to make American product easily identifiable to the consumer, says Roger Barlow, TCI president.

He believes that ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!