Article: Brokers critical to the spread of HSAs.(Employee Benefits)(health savings accounts)

BENEFITS BROKERS SHOULD BE IN a great position to capitalize on the shift toward health savings accounts and HSA-compatible high-deductible health plans.

The HDHP/HSA market is experiencing a remarkable wave of growth.

The authors of a 2004 study by Mercer Human Resource Consulting L.L.C. found that more than 70% of the employers surveyed said they might set up HDHP/HSA programs by 2006.

Because most employers buy their health coverage through brokers or consultants, chances are these representatives will be involved with establishing most of the new HDHP/HSA programs.

Brokers who want to profit from the rise of the HDHP/HSA programs should understand the ...

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