Article: Spreading a little luxury about: honey has bounced back and jams are thriving as premium lines, but the Brits aren't mad on marmalade.(Jam, Marmalade & Honey)

Honey sales have squeezed past marmalade's for the first time to take second place behind jam in jam, marmalade & honey overall.

With value sales of 58.29m [pounds sterling], honey surpassed marmalade sales by 250,000 [pounds sterling] [TNS Superpanel 52 w/e November 4 2004]. Sales of honey soared 12% on last year, while figures for marmalade remain static.

The growth for honey can be attributed to a combination of volume increase (up 4% year-on-year) and price inflation of 8%. Prices increased following the China honey crisis when low levels of the banned antibiotic cholaramphericol were found in the Chinese product in 2002.At the time, Chinese honey ...

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