Article: Commerce Bank sees niche in D.C.

Byline: Tom Ramstack

Feb. 14--Banking industry analysts say a turf battle looms after Commerce Bank announced tentative dates last week for opening 10 to 15 branches in Northern Virginia, the District and Maryland this year.

For bank customers, the result could be longer banking hours and more competitive rates on routine services.

In a city with many of the nation's biggest banks, Commerce Bank is trying to carve out a niche with an operating style similar to that of Wal-Mart or Starbucks.

"It's a market that has lots of consumers and small businesses," said Mark Fitzgibbon, director of research for Sandler O'Neill & Partners, a Wall ...

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