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Article: Advertising in Games Forum Brings Together Leading Agencies and Video Game Companies on April 14, 2005.
- Article from:
- Business Wire
- Article date:
- March 2, 2005
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AUSTIN, Texas -- One-Day Conference Explores How Advertising Agencies and Brands Benefit from Advertising in Video Games
The Advertising in Games Forum, April 14, 2005 at the Metropolitan Pavilion, in New York City, provides an in-depth examination of the creative and audience targeting potential of using video games as an advertising medium. The Forum features a keynote presentation by Mitch Davis, CEO of Massive Inc, the creator of one of the world's first video game advertising network, as well as executives at industry leading game companies, technology companies and agencies.
Attendees will hear how brands can make use of the rapid expansion in new ...