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Article: They`re loyal and plentiful, so why have Europe`s SMEs escaped the attention of fuel card providers?
- Article from:
- M2 Presswire
- Article date:
- March 9, 2005
CopyrightCOPYRIGHT 2005 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-9 March 2005-DATAMONITOR: They`re loyal and plentiful, so why have Europe`s SMEs escaped the attention of fuel card providers?(C)1994-2005 M2 COMMUNICATIONS LTD
RDATE:10032005
London - Unlike many industries, customer churn and competitor attrition are not necessarily the key issues for providers of fleet, oil and fuel cards. In fact, new research from independent market analysts Datamonitor (DTM.L)*, reveals that seven in ten managers of fleets in the small business sector don`t intend to leave their current card provider, thus giving issuers greater scope to capitalise on new business opportunities. Markets such as Ireland, Portugal and ...