Article: Holton Teitelman and Gury Introduces Herr's Premium Popcorn.

AMBLER, Pa., March 14 /PRNewswire/ -- Holton Teitelman and Gury, an advertising agency located in the Philadelphia Metro Market, was recently engaged by Herr Foods Inc. to launch Herr's new White Cheddar Ranch Gourmet Popcorn. It was the agency's first assignment from the Nottingham, PA leading manufacturer of salty snacks.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050314/PHM053)

The new Herr's popcorn product combines ranch, America's favorite dressing flavor, with white cheddar, the most popular ready-to-eat popcorn flavor. The result is a warm and buttery flavor with a tangy kick.

The campaign's media mix consists of super-size ...

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