Article: Balance of power: features and performance sell electronics, but only if battery life and heat are properly managed.(Power management: systems)

JERRY NEAL, EXECUTIVE VICE PRESIDENT OF MARKETING at RF Micro Devices, is frequently on the road. Nowadays he talks business on a Nokia 6620 phone that in his rare idle moments can display live television on a 65,000-color screen. Or Neal can shoot his own video. Or he can listen to MP3s.

Neal's whiz-bang phone barely resembles what was new in 1999, when the wireless components company he cofounded in 1993 was half as old. Back then a relatively bulky Nokia 5190 had a monochronae screen and handled only voice or text. Amazingly, the phones have comparable battery life: The 6620 gets tip to four hours of talk time, whereas the 5190 got five. The 6620's standby ...

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