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Article: Marchex's TrafficLeader Express to Power Houston Chronicle's Local Merchant Search Engine Marketing Program.
- Article from:
- Business Wire
- Article date:
- March 21, 2005
CopyrightCOPYRIGHT 2005 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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EUGENE, Ore. -- TrafficLeader, a subsidiary of Marchex, Inc. (Nasdaq:MCHX)(Nasdaq:MCHXP), today announced that it has signed a local search engine marketing agreement with the Houston Chronicle, one of the nation's largest daily metropolitan newspapers.
The agreement will enable the Houston Chronicle to directly sell its local business advertisers comprehensive search marketing programs utilizing TrafficLeader Express, a fully outsourced and customizable search engine marketing platform that dynamically creates, fulfills and manages search engine marketing campaigns. The offering is expected to be available to Houston Chronicle's local advertisers during the ...