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Article: Johnson, Kirk. Television and Social Change in Rural India.(Book Review)
- Article from:
- Communication Research Trends
- Article date:
- March 22, 2000
CopyrightCOPYRIGHT 2000 Centre for the Study of Communication and Culture. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Johnson, Kirk. Television and Social Change in Rural India. New Delhi/Thousand Oaks, CA/ London: Sage, 2000. Pp. 248. ISBN 0-7619-9421-1 (US, hb.), 81-7036-892-8 (India, hb.) 27.50 [pounds sterling]; 0-7619-9422-X (US, pb.), 81-7036-893-6 (India, pb.) n.p.
This is essentially an ethnographic study of villages in Western Maharashtra state, in India, focused on the impact television is having on its people. The author, though an American, spent thirteen years of his childhood in a market town in the area to which he returned for his field research. Television had become available in the villages only ten years before the research period. Many things have changed due ...