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Article: WebSideStory Partners with Falk eSolutions, a Leading European Provider of Ad Serving and E-mail Solutions; Falk Joins WebSideStory's Stream Program for Integrating Web Analytics Reporting with Digital Marketing Products and Services.
- Article from:
- PR Newswire
- Article date:
- April 5, 2005
CopyrightCOPYRIGHT 2005 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SAN DIEGO and MOERS, Germany, April 5 /PRNewswire-FirstCall/ -- WebSideStory , a leading provider of on-demand web analytics, and Falk eSolutions, a leading provider of online ad-serving and e-mail delivery solutions, today announced a technology partnership to deliver integrated digital marketing solutions for publishers, agencies and advertisers. The integration of Falk's AdSolution and MailSolution products with WebSideStory's HBX On-Demand Web Analytics will enable joint clients to better measure their online campaigns and increase overall marketing return on investment. Under the agreement, Falk will use WebSideStory's Stream APIs (application programming ...