Article: Market spotlight: Santa Barbara County is Hollywood's haven.(Spring Open House)(Advertisement)

For more than a century, influential and affluent families have found Santa Barbara irresistible. Even the region's nickname, "the American Riviera," conjures up Mediterranean glamour and opulence.

Yet that moniker refers only to the sapphire blue sea and golden beaches of the coastal portion of Santa Barbara County. The description doesn't do justice to the gorgeous mountains and rustic charm of its northern and inland environs and the flourishing vineyards of the Santa Ynez and Santa Maria valleys, currently basking in the spotlight thanks to their role in the Oscar-winning Sideways.

Hollywood has long been aware of the beauty of Santa Barbara. ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!