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Article: Kayak.com Revolutionizes Paid Search for the Travel Industry with Launch of the Kayak Network.
- Article from:
- Business Wire
- Article date:
- April 11, 2005
CopyrightCOPYRIGHT 2005 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NORWALK, Conn. -- Kayak.com
--For the First Time, Travel Marketers Can Customize Their Placement and Messages Based on Search Parameters from Real-Time Consumer Queries
--Also, Kayak.com Year-to-Date Traffic Surpasses 3 Million Visits
Kayak.com, a comparison shopping website that helps consumers make informed decisions in their travel planning, today announced the launch of its patent-pending Kayak Network (www.kayaknetwork.com), a revolutionary new paid search solution optimized for the travel industry.
Unlike traditional paid search solutions, which rely on keyword combinations, the Kayak Network allows travel advertisers to ...