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Article: Accenture and Microsoft Offer Technology Solutions For Smarter Retailing Initiative; New Tools, RFID-Based Technologies Help Improve Sales, Enhance Retail Operations, Differentiate Customer Experience.
- Article from:
- PR Newswire
- Article date:
- January 12, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Accenture and Microsoft Corp. today announced the availability of several new solutions and radio frequency identification (RFID)-based technologies designed to help retailers improve the way they operate their stores and sell to consumers.
These solutions are part of Microsoft's Smarter Retailing Initiative, announced today at the National Retail Federation's (NRF) 93rd Annual Convention & Expo in New York. The Smarter Retailing initiative is designed to help improve a customer's in-store experience with information tailored to enhance purchasing decisions.
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