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Article: Burger Lovers: Carl's Jr.(R) Has More of What You Want; Introducing The Six Dollar Burger(R) Line - Featuring Five Craveable Varieties.
- Article from:
- PR Newswire
- Article date:
- November 3, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Carl's Jr. knows that burger lovers want big, juicy, distinctive burgers at a good value. In 2001, Carl's Jr. introduced The Six Dollar Burger -- one of the most successful new product introductions in the quick-service restaurant industry -- to satisfy burger lovers' cravings. Today, Carl's Jr. announced an entire line of Six Dollar Burgers -- available in five craveable varieties.
(Photo: http://www.newscom.com/cgi-bin/prnh/20031103/LAM044 )
"Two years ago, we fulfilled our customers' desires for a premium quality, sit-down-restaurant-style burger -- the first and only available in a quick- service restaurant," said Andy Puzder, president and CEO ...