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Article: E*TRADE FINANCIAL Selects Martin/Williams Advertising as Agency of Record.
- Article from:
- PR Newswire
- Article date:
- September 25, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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E*TRADE Group, Inc. announced today that it has selected Martin|Williams Advertising, Minneapolis, as agency of record for the Company's creative and media assignments, effective immediately. Martin|Williams will partner with E*TRADE FINANCIAL to build a set of integrated, cross-media advertising and marketing campaigns, leveraging E*TRADE FINANCIAL's strong brand image to showcase the Company's retail offering -- which includes a broad range of financial services solutions.
"E*TRADE FINANCIAL has evolved from an innovator in the world of online brokerage into a customer champion for financial services -- delivering more value, convenience and control over the ...
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