|
|
Article: Double Rewards, One Card - The New Borders and Waldenbooks Visa Card; Borders Group Inc., Bank One Combine Borders, Waldenbooks Rewards Programs.
- Article from:
- PR Newswire
- Article date:
- July 31, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Earning rewards just became twice as nice for cardmembers of Borders* Platinum Visa* Card and Waldenbooks* Preferred Reader* Platinum Visa Card. Borders Group, Inc. and Bank One today announced that they've enhanced the Borders Platinum Visa Card to include Waldenbooks rewards. The new card is appropriately named the Borders and Waldenbooks Visa Card.
(Logo: http://www.newscom.com/cgi-bin/prnh/20030116/NYTH053LOGO )
The new card enables cardmembers to earn two points for every dollar in purchases at Borders and Waldenbooks stores, as well as their Web sites, and one point for every dollar in all other purchases. Every time cardmembers accumulate ...