Article: Private Media Group Inc. Announces the Upcoming Installation of Dedicated Private Travel Retail Points of Sale in High-Traffic Zurich and Vienna Airports; Private's Entry Into the Highly Profitable and Brand Enhancing Travel Retail Market Represents an Exciting New Channel for Distribution.

Private Media Group Inc. the worldwide leader in premium-quality adult media is pleased to announce the launch of its Travel Retail collection. Initial branded tower units are to be installed in August 2003 in Zurich and Vienna airports. Traffic through these two airports exceeded 25 million passengers in 2002. Given the large quantity of adult media already sold in airports around the world within traditional press outlets, Private sees an exciting opportunity within the Travel Retail sector. Currently there are over 500 potential sites for the installation of Private's Travel Retail dedicated points of sale worldwide within airports handling hundreds of millions of ...

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