Article: British Council Selects ACCPAC CRM for Global, Multi-Channel Customer Relationship Management.

ACCPAC International, Inc., a subsidiary of Computer Associates International, Inc. , announced today that ACCPAC CRM(TM) has been chosen by the British Council, the organization for promoting British arts and culture around the world, for its global customer relationship management needs. ACCPAC CRM is a Web and wireless-based customer relationship management solution designed for the mid-market.

ACCPAC CRM will enable the British Council to provide a strategic service for its network of 109 offices around the globe, with implementation beginning in the United States to be followed by other major offices. It provides the British Council, for the first time, with ...

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