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Article: SportXction(TM) to be Made Available in Over 6.6 Million BSkyB Homes in UK & Ireland; - GIG Announces Agreement With BSkyB Subsidiary, 'Sky Bet' -.
- Article from:
- PR Newswire
- Article date:
- April 10, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Interactive Systems Worldwide Inc. announced today that its wholly owned subsidiary, Global Interactive Gaming Ltd (GIG), has concluded an agreement with Sky Bet (registered company name Hestview Limited). Under the agreement, GIG and Sky Bet will launch ISWI's patented SportXction(TM) wagering software on BSkyB's digital television platform, a potential market of 6.6 million households, in August of this year.
ISWI's SportXction(TM) wagering application will be made available, through Sky Bet's "Sky Bet Live" product offering, to all digital subscribers of BSkyB's Sky Sports 1 channel. This premium channel televises live games from the World's top soccer ...