Article: Motor Trend Radio Shifts to Live Broadcasts, New Host; Veteran radio personality Bob Long to anchor new national call-in format.

PRIMEDIA's Motor Trend Radio has announced the arrival of a new host, Bob Long, and a new call-in audience participation format for the popular weekend automotive program. The show, which airs two hours each on Saturdays and Sundays on most affiliates, is currently airing on 95 radio stations. Distributed by the Talk Radio Network, the program is popular with listeners and advertisers, boasting a cumulative audience of 750,000 listeners each week, and high-profile sponsors such as Corvette, Wolverine Boots and Champion Spark Plugs.

Bob Long's name is familiar to millions of radio listeners. His passion for both radio and automobiles dates back to his teens, when ...

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