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Article: Atlas Introduces Atlas Rich Media -- New Integrated Offering Built on Four Years of Market-Tested Technology; Atlas Rich Media Solution Already Accepted By More Than 250 Publisher Sites.
- Article from:
- Business Wire
- Article date:
- April 25, 2005
CopyrightCOPYRIGHT 2005 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SEATTLE -- Atlas (www.AtlasSolutions.com), a provider of digital marketing technologies and expertise, and an operating unit of aQuantive, Inc. (Nasdaq:AQNT), today announced the release of its integrated rich media offering, Atlas Rich Media.
Atlas Rich Media is based on the mature TopLayer technology from Ad4ever, which has been utilized in hundreds of rich media campaigns in the U.S. and Europe, and enhanced through client feedback over the past four years. Atlas acquired Ad4ever technology assets in April 2004 and since then has integrated the rich media technology into its digital campaign platform, the Atlas Suite. This integrated tool now provides ad ...