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Article: Introducing TBWA\CALIFORNIA.
- Article from:
- PR Newswire
- Article date:
- May 6, 2005
CopyrightCOPYRIGHT 2005 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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California Group Focuses Leadership Team on Accelerated Media Arts Model
LOS ANGELES, May 6 /PRNewswire/ -- TBWA\ announces the formation of a new group structure for the west coast, TBWA\California. At its foundation are TBWA\Chiat\Day Los Angeles, TBWA\Chiat\Day San Francisco and marketing services network TEQUILA\. Each brand and business group is structured around Disruption and Connections, TBWA\'s strategic cornerstones for building and connecting brand ideas.
Coming off a year in which TBWA\ received Ad Age's "Network of the Year" and AdWeek's "U.S. Agency of the Year" accolades, TBWA\California is accelerating the development of its business ...