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Article: Absolut hires two new directors for its marketing unit,.(Absolut Spirits Company Inc. appoints Jeffrey Moran and Kate Pomeroy)(Brief Article)
- Article from:
- PR Week (US)
- Article date:
- May 9, 2005
CopyrightCOPYRIGHT 2005 Haymarket Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK: Absolut Spirits has rounded out its marketing team with a new director of PR and events, and a director of consumer insights and planning.
Jeffrey Moran assumes the head PR role, and Kate Pomeroy fills the latter position. Both Pomeroy and Moran will report to Matthias Aeppli, Absolut's VP of marketing.
Moran is responsible for brand and corporate PR, executive communications, trade/consumer events, and ...
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Article: Exclusive - Absolut premium: Level is new ...
Advertising Age;
October 13, 2003 ;
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...Byline: KATE MACARTHUR Absolut Spirits Co. won't borrow the famous name or bottle design of its ... courant. Owned by V&S Vin & Sprit brand, Absolut Spirits Co. launched flavor extensions and new ads, but higher ...
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