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Article: EASA appoints French chairman.(European Advertising Standards Alliance)(Appointed Jean-Pierre Teyssier as Chairman)(Brief Article)
- Article from:
- Precision Marketing
- Article date:
- May 6, 2005
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Brussels: Self-regulatory advertising body the European Advertising Standards Alliance (EASA) has named Jean-Pierre Teyssier chairman.
Teyssier is president of the French Bureau de Verification de la Publicite, which is responsible for upholding advertising standards.
At EASA, he succeeds Christopher Graham, director-general of the UK's Advertising Standards Authority, who held the position for two years.
Teyssier is optimistic ...