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Article: Sarah Jessica Parker Launches Gap's 'How Do You Wear It?' Campaign.
- Article from:
- PR Newswire
- Article date:
- July 28, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Fashion Icon to Headline All-Star Cast in New Marketing Campaign Celebrating Individual Style
This week Gap unveils "How Do You Wear It?," its new global marketing campaign for fall. The campaign, featuring fashion icon Sarah Jessica Parker and several other well-known stars, celebrates the expression of individual style. Comprised of television, print, outdoor, direct mail, online and in-store marketing elements, the campaign breaks next week with print ads in September issues of magazines including InStyle, Vanity Fair, Vogue, Lucky and W.
(Photo: http://www.newscom.com/cgi-bin/prnh/20040728/SFW010-a )
(Photo: ...