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Article: Rentrak Announces Microsoft Xbox as First Customer for New Video Game Industry Business Intelligence Service.
- Article from:
- PR Newswire
- Article date:
- October 4, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Rentrak's Home Video Essentials Offers Video Game Industry Instant Access to Comprehensive Industry Data by Platform, Publisher and Title
Rentrak Corporation today welcomed the Microsoft Xbox division as the first customer of Home Video Essentials(TM) Industry Data Service, Rentrak's video game business intelligence service. As a subscriber to the Home Video Essentials' videogame database, Microsoft Xbox now has continuous access to national video game rental performance information including weekly and cumulative top-title performance, market shares broken-out by genre, ESRB rating, platform, and publisher, and overall industry benchmarking on a week- to-week ...